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AI and WhatsApp turned Uniclean into a 24x7 customer-ready brand

Making cleanliness as seamless as a WhatsApp chat.

Uniclean has been setting the benchmark for effective and sustainable cleaning solutions in India. From tough materials to minimalist engineering, Uniclean’s products cater to a wide spectrum of professional cleaning needs, with clients ranging from commercial facilities to specialized industrial units.

But even with decades of industry trust and top-tier products, Uniclean faced a quiet but costly challenge.

The Hidden Growth Barrier: Offline Processes, Missed Inquiries & Manual Follow-Ups

Uniclean’s product quality and service capabilities were never in question. But:

📞 Most inquiries came via phone calls with no follow-up tracking

📋 Orders and service requests were handled manually

🕐 No system to respond instantly after office hours

📉 The website had limited interactivity and low lead conversion

In an age where speed and digital convenience matter, these gaps were holding Uniclean back from engaging new clients and scaling operations.

Enter Memorly.ai: Turning a Trusted Brand into a Digitally Smart One

To eliminate these friction points, Uniclean partnered with Memorly.ai to implement a digital-first communication strategy — with WhatsApp automation, AI integration, and a lead-driven web presence.

1. WhatsApp Integration for Direct Service Access

Memorly.ai enabled Uniclean’s customers to contact the service team directly via WhatsApp — the preferred, familiar, and fast communication platform.

  • Instant replies to product inquiries and service requests
  • Smart routing to the relevant team (sales/support)
  • Availability even outside working hours
  • Interactive catalogue sharing inside the chat

Now, whether it’s a facility manager looking for bulk floor cleaners or a service request from an existing client — everything starts on WhatsApp.

2. AI Assistant for 24x7 Smart Support

With Memorly.ai’s WhatsApp-first AI assistant:

  • Customers get instant answers on pricing, delivery, and product features
  • Service requests are auto-logged for faster turnaround
  • High-potential leads are flagged and sent to the Uniclean team
  • Repeat queries are answered instantly, saving hours of staff time

It's like giving every customer a personal assistant — one that never sleeps.

3. Website Presence Enhanced for Lead Generation

Memorly.ai worked to optimize Uniclean’s digital presence with:

  • A clean, responsive website structure
  • Clear product and service categories
  • Contact and inquiry forms with WhatsApp click-to-chat buttons
  • SEO enhancements for improved Google discoverability

This shifted the website from a digital brochure to a true lead-generation tool.

The Results: Faster Conversations, More Leads, Happier Clients

Since launching with Memorly.ai, Uniclean has seen tangible benefits:

📈 35% increase in service-related inquiries via WhatsApp

⚙️ Faster resolution of customer queries

🤖 AI handles 60% of common queries without human involvement

📲 Lead capture from website and WhatsApp has doubled

🕐 Reduced follow-up delays = more closed deals

Why It Works

WhatsApp-first approach meets client expectations

Automation reduces staff load and response times

Digital presence attracts modern B2B buyers

AI-powered conversations filter and convert leads faster

AI and WhatsApp turned Uniclean into a 24x7 customer-ready brand
Memorly Technologies Private Limited 24 May 2025
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